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圖:左起:創業聯動公關與對外事務負責人梁凱喬、秘書長譚天韻、主席鄺海翔、財務長莊健豪

 

  受內地雙創熱潮帶動,近兩年香港創業氛圍濃厚,官方及民間組織的相關比賽或支援項目眾多,惟針對初創企業取得生意機會的關注仍顯不足。以鑒於此,香港青年創業家總商會推出「創業聯動」計劃,通過建構一個生意對接服務平台,立志為本地青年創業團隊尋找到「第一個企業客戶」。

  大公報記者 李靈修

  目前香港的創業支持政策,主要為提供資金或辦公場地,但在創業聯動主席鄺海翔看來,初創企業最需要的是長期穩定的生意合同,以此捱過殘酷的「創業淘汰階段」。「第一個企業(大型)客戶最為關鍵,首先可以幫助初創公司樹立品牌,證明產品或服務已獲得市場認可;其次,企業客戶的反饋更有價值,使得初創公司認識到哪些方面需要提升。」

  迎戰殘酷「創業淘汰階段」

  鄺海翔得出上述結論源於自身捱過殘酷「創業淘汰階段」經歷,其創立的高清視頻製作公司「Best Video」,第一單生意來自政府全港綠化項目(Greening Master Plan),但由於拍攝周期持續數年,又適逢08年金融危機,公司一度陷入財務危機。不過,努力未曾白費,鄺海翔與同事的工作引起了政府其他部門的關注,並因此獲得了新政府總部大樓的拍攝項目。

  現時的香港創業活動較為分散,社會整合力度不足。創業聯動希望集中商會資源,為初創企業發展搭橋鋪路。創業聯動公關與對外事務負責人梁凱喬表示,近年來本地大型企業開始重視創業者群體,有意識地選擇初創企業服務,創業聯動也將在網站上展示參與活動的初創公司與企業客戶合作的信息,起到市場推廣的作用。「當外界知道原來你接過這麼大的Case,也會對公司的能力更有信心。」

  據了解,創業聯動的參加資格限於18至45歲之青年創業團隊,其中青年創業家持有最少50%公司股份。參賽組別分為大型企業組、中小企業及非牟利機構組,兩個組別將選取一至三個參賽項目,提供的價值總額達五萬元及一萬元的生意項目,並給予相應的額外支援,包括與大企業CEO的對話機會、生意轉借等。

  慨嘆創投基金分布漏斗狀

  創業聯動財務長莊健豪此前參與組織過多次創業比賽。他指出,香港的創投基金分布呈漏斗狀,投資多集中於50萬元以下種子輪與Pre IPO階段、「兩頭大、中間細」。創業聯動則通過生意推介的方式,幫助初創企業捱過中間這段艱難時期。

 

資料來源: 大公報 https://goo.gl/6XURem

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